DESIGNBLITZ. OH YEAH.
This “Blitz” is all about finding different aspects of design and explaining how it is a good or bad example of said design.
I think my Calculus book its the point across pretty well. Through minimalism, it shows only what is needed and sets the tone of the Calculus book. There’s no picture of happy students on the cover, laughing and enjoying how great Calculus is, there’s no teacher smiling, ready to welcome you to the exciting adventures that await you in Calculus. It’s just plain, boring, on-the-nose, as blunt as it could possibly be,”Calculus 1″. Its as if to say “this is real math, son. you’re a grown up now. no more pictures for you.” and I have to say, I kind of like it.
Typography, at least as I understand it, is the art of making letters appear visually organized and pleasing. The way it’s used here is for a ‘deeper’ effect, as in it tries to look important. I would have prefered it if the red and white of the flags were the sentences themselves, instead of the the words getting chopped along letters the way it is presented here.
Another thing I learned about typography is kerning, the underated art of properly spacing letters out in words. with the advent of personal computers, I think we take proper kerning for granted. which leads me to my favorite comic on the subject:
I am a visual learner. The best way to tell me how to do something is to just show me. so the picture that best explained rhythm to me was:
that made sense to me. although this is only progressive rhythm, but it was the one that I found first, and you can somewhat see what I was going for from both pictures. Repetitive elements that have a path to them, that’s basically what rhythm in design is.
And here we observe the humblest of God’s creatures, the stop sign. The stop sign is a great example of the use of color. I don’t exactly know the history of the stop sign, but I’m just going to assume that the color was chosen deliberately. Our brains have evolved over time to recognize red as a color of “seriousness” or “danger”, probably since red was the color of blood , or dangerous animals. So, it would only make sense to make it the color of our warning signs that are trying to tell us something on the road. I also think Red is a good color for a stop sign since it contrasts most places we see them. Red is a bright color, so it will stick out nicely in our mostly grey cities and metropolitan areas. it also works great in the countryside since red is green’s contrast, thereby sticking out much better. It also helps that these signs are coated in a material that makes them light up much better that in the dark when hit with a light. For your safety.
But one of the categories that I did not find something on was Symbols and Metaphors. When I read the description for metaphor and symbols, I was instantly reminded of Smokey the Bear.
This one might need a little backstory. One year, during middle school, I spent the summer with my grandparents in Arizona. While there, we would visit many museums, nature trails, and national parks. One of the things that caught my fascination was the lithographs found at these locations. So fascinated was I, that I got a book about them. I remember skimming through it, but one of the things I remember the most about it was that there was a part of the book explaining the challenges of archeologists face when translating lithographs. They asked the reader to imagine themselves as someone from an ancient civilization or a primitive tribe, and plopped in modern day. They then asked how exactly you would derive the meaning behind Smokey the Bear. How would you know that Smokey the bear represents preventing forest fires? It’s just a bear with a hat.